
Cildo MeirelesBrasil, 1948Insertions into Ideological Circuits: Coca-Cola Project
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Onde está «Insertions into Ideological Circuits: Coca-Cola Project» hoje? Coleção: Art Institute of Chicago, Chicago. Não exposta de momento. Verificado 29 de setembro de 2026.
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Cildo Meireles’s ongoing Coca-Cola Project, part of his larger Insertions into Ideological Circuits series, interrogates how power—socioeconomic and political—is distributed through networks of trade and consumerism. Meireles noted his intention on each bottle: “To register informations and critical opinions on bottles and return them to circulation.” Each bottle also carries a distinct political provocation. These three read, “Yankees go home!,” “Jesse Helms No!,” and “Which is the place of a work of art?” With this project, Meireles took advantage of the global reach of American consumer culture by appropriating and personalizing one of its most popular exports.
Art Institute of ChicagoCC BY 4.0
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- 2014.1201
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